Katy Perry has partnered with Spotify and BEHR Paint for “Music in Color,” an “an interactive audio representation of colors Katy Perry experiences through music. This all-new color selector tool will help people discover personalized paint color recommendations through their favorite songs on Spotify.”
“When I write a song, I almost always have a simultaneous sense of the accompanying visual – whether that’s a strong music video idea or just a color palette vibe. It was amazing to see my colors come to life with the BEHR MUSIC IN COLOR experience,” said Katy Perry.